Pretty Someday
I was having a typically random phone conversation with my friend Shari today and somehow we got on the subject of our high school Spanish classes. You know, the ones where you have to choose a fake Spanish alias by which all the people who have known you seen 3rd grade now have to call you? She, apparantly, had to translate a commercial into Spanish and reinact it. Mortifying thought, no? She and her partner chose the infamous "I'm growing fast in these days" milk commercial.
In case you lived under a rock during the 80's, I'm talking about the one where the preteen girl is none-too-pleased about the lack of attention she gets from a boy at school but we get to see her grow up to be the beautiful swan because she drinks milk. I can't remember if we, subsequently, get to see the boy kick himself in the ass at the end of the commercial or if I created that extra scene in my head. Either way, the dumb fuck got what was coming.
I loved this commercial with all of my soul. That damn milk commercial fed just about every preteen/teen fantasy I ever had. I suffered, as a child, from the "pretty someday" misfortune. This was amplified by my overly cute 15 months older than me sister. Jenny was a tee-tiny little 5'4" thing with a button nose, freckles and naturally curly hair. I, well, was not.
I was 5'8" by 8th grade and tipped the scales at just over 100 lbs. Maybe. I had big feet and hair that if it were a movie would have been Sybil. Oh, and I had braces because of the most gnarly overbite you had ever seen. But, it was well communicated that there was hope for me. I was told, often, by family and friends of family, that I was going to be "pretty someday." This was actually kind of cruel. You're dog meat now, but you may get lucky. Someday. We don't know when, honey, but we're certain it's inevitablly going to happen. And, here drink your milk.
"Pretty someday" was good company though. That bitch kept me company during four dateless Homecoming dances and my junior prom. She went everywhere with me like I carried her around in my back pocket. She was my I'll-show-all-of-you ace in the hole.
I wish they'd show that commercial again. I think they should just keep it in heavy rotation. I'm willing to bet there's a good number of girls that could use just a nice big ol' helping of validation with their milk. And I could still enjoy that dumb boy getting his ass handed to him. Over and over and over again. I'm certain it would never get old.


Recent Comments